When during a purchase of a flight ticket in an advertising campaign, you are offered to pay extra for choosing a seat, and instead of subscribing to Netflix for a month, choose a subscription for a year – the seller conducts an upsell. According to various estimates, upsell accounts for 15 to 40% of McDonald’s annual revenue.In the article, we revealed what Internet marketing tools to use to sell for a higher price, and also collected high-profile cases of international companies. (more…)
You can blame your failures on competitors who dump the market, leads who don’t understand what they are missing by refusing to buy, the crisis or Mercury Retrograde. But if you are constantly faced with rejections or the level of sales got stuck in one place, it’s time to figure out what the reason is. (more…)
In 2022, 68% of marketers around the world collaborate with influencers. About 88% of marketers set a budget for influence marketing – on average it is $50-500k. And according to HubSpot, 11% of marketing experts say that collaboration with an opinion leader has brought them the best ROI compared to other marketing tools.Experts of the Internet marketing agency Clickmagic shared in the article what benefits influence marketing brings to the companies and how to choose the right opinion leader. (more…)
